Tricia O’Donnell

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Corporate and Business Associate Director

Tricia O’Donnell is the Corporate and Business Associate Director for Personalised Healthcare Commissioning (PHC) services at NHS Midlands and Lancashire. With extensive experience in commercial management, she leads all non-clinical and business aspects of the PHC service. Tricia’s role involves overseeing the PHC operations across NHS ML core geographies and nationally.

Working closely with the PHC Clinical Director, Tricia focuses on managing current contracts and developing efficient systems and innovative offerings for existing and new customers. Her goal is to position NHS ML as a leading provider of PHC services nationwide.

Building strong relationships with senior stakeholders is a key aspect of Tricia’s role. She collaborates with integrated care boards (ICBs), NHS England national and regional teams, providing industry expertise and thought leadership for the future delivery of PHC services. Tricia’s career path includes various commercial roles, particularly in the insurance industry.

In 2013, she joined NHS ML as a Customer Relationship Manager and later became involved in Continuing Healthcare Services (CHC). Her diverse experience and transferable skills have been valued, allowing her to explore different roles and continuously develop her expertise.

With a background in commercial management, Tricia brings a wealth of expertise to her role, working closely with stakeholders to shape the future of healthcare delivery.

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How we can help health systems

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Delivering a wide range of support functions through transactional services, business partnering and transformation that drives efficiencies and releases value and time…

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Clinical redesign and provider collaboration

Redesigning how health and care works across England - placing people at the centre of their own health and care and utilising…

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Communications and engagement

Supporting ICSs with approaches to design and deliver effective communication, engagement and behavioural insights as a key enabler for system change and…

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Developing health systems

Acting as an independent and trusted partner within the system to facilitate working across stakeholders and integrate elements of the provider system…

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Digitally enabled transformation and IT

Digitising care and partnering with systems for the transformation of digitally enabled service delivery (and other supporting processes) across vision, planning and…

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Digitally enabled transformation and IT

Personalised healthcare commissioning services

Providing end-to-end funded care services, including patients as active partners in identifying their healthcare needs and then commissioning care to meet these.…

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PHM analytics and decision support

Applying intelligence-led understanding of the health of the population to support the redesign of care and improve patient and financial outcomes across…

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Place and primary care transformation

Supporting providers to work together at a place and neighbourhood level to manage common resources, integrate community teams, improve health and reduce…

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Workforce resilience and transformation

Supporting systems to build a sustainable and integrated workforce, transforming systems, organisations and the workforce experience to improve resilience.

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