Downloading PDF

Summarising a complex and high-profile consultation

Summarising a complex and high-profile consultation

Home » Case studies » Summarising a complex and high-profile consultation

Background – The North Staffordshire and Stoke-on-Trent Clinical Commissioning Groups (CCGs) requested support to summarise a complex public consultation about improving community-based services. NHS Midlands and Lancashire’s (NHS ML) Communications and Engagement Service led on a full suite of public-facing documents and wider campaign materials to explain the proposals and encourage residents to engage with the consultation.

Action

NHS ML’s Media, Editorial and Publications Team summarised several large, internal documents to produce a public consultation document that presented the information clearly, logically and in an easy-to-understand way for the general public.

We worked with our in-house Engagement, Involvement and Insight Team and our Campaigns, Creative and Digital Team to provide a seamless end-to-end service which included design, an engagement survey, copywriting, event management and printing materials.

Impact

The 52-page consultation document formed the core copy and content for a micro-website, newsletters, media releases, social media messages and presentations at events.

A designated account manager project managed from start to finish to ensure that sign off processes were adhered to, all partners kept informed and agreed deadlines were met.

The survey was a success and received 553 responses in a 14-week period, and more than 600 people attended a range of public events, focus groups and meetings about the consultation.

   

For further information about how we can support you please email: mediacsu@nhs.net.

View all

News and views

News

New Podcast: Revolutionising patient engagement and care with personalised healthcare videos

Join host Richard Caddy for another thought-provoking session in our latest podcast with our Digital Innovation Unit. Tune…

News

Enhancing our expertise in Workforce Planning to meet growing needs

NHS Midlands and Lancashire (ML) are excited to announce that we’ve secured five places for members of our…

News

Study reveals promising early outcomes of NHS Digital Weight Management Programme

Obesity is a pressing global health challenge, linked to various chronic diseases such as type 2 diabetes, cardiovascular…

View all

How we can help health systems

Developing health systems

Acting as an independent and trusted partner within the system to facilitate working across stakeholders and integrate elements of the provider system…

Learn more about Developing health systems
Developing health systems

Workforce resilience and transformation

Supporting systems to build a sustainable and integrated workforce, transforming systems, organisations and the workforce experience to improve resilience.

Learn more about Workforce resilience and transformation
Workforce resilience and transformation

Communications and engagement

Supporting ICSs with approaches to design and deliver effective communication, engagement and behavioural insights as a key enabler for system change and…

Learn more about Communications and engagement
Communications and engagement

Digitally enabled transformation and IT

Digitising care and partnering with systems for the transformation of digitally enabled service delivery (and other supporting processes) across vision, planning and…

Learn more about Digitally enabled transformation and IT
Digitally enabled transformation and IT

PHM analytics and decision support

Applying intelligence-led understanding of the health of the population to support the redesign of care and improve patient and financial outcomes across…

Learn more about PHM analytics and decision support
PHM analytics and decision support

Place and primary care transformation

Supporting providers to work together at a place and neighbourhood level to manage common resources, integrate community teams, improve health and reduce…

Learn more about Place and primary care transformation
Place and primary care transformation

Clinical redesign and provider collaboration

Redesigning how health and care works across England - placing people at the centre of their own health and care and utilising…

Learn more about Clinical redesign and provider collaboration
Clinical redesign and provider collaboration

Personalised healthcare commissioning services

Providing end-to-end funded care services, including patients as active partners in identifying their healthcare needs and then commissioning care to meet these.…

Learn more about Personalised healthcare commissioning services
Personalised healthcare commissioning services

Business enabling services

Delivering a wide range of support functions through transactional services, business partnering and transformation that drives efficiencies and releases value and time…

Learn more about Business enabling services
Business enabling services
MLCSU

Accessibility Tools